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Under the cbdMD name I assisted by leading our design into a fully cohesive brand direction by applying my knowledge and expertise across channels. I advocated for a more polished 'brand bible' and worked daily in the digital world, polishing my UI/UX skills in pursuit of the perfect user journey.
While my career at cbdMD began largely with print & display banners, it rapidly evolved into managing team members, rethinking the necessary components on a web page and checking in with other departments to make sure we were ready for the launch of our next social campaign.